“The Underdog Founder” by Edrizio De La Cruz Becomes The #1 International Best-Selling Book In Its First Week
Oct 11, 2023
Summary
"The Underdog Founder" by Edrizio De La Cruz has become the bestselling book about startups worldwide, surpassing popular titles like "Zero to One" and "The Lean Startup". De La Cruz, a former Y Combinator Visiting Partner, shares his journey from selling guavas in a Dominican barrio to eventually selling his startup to Mastercard. The book aims to be a startup playbook for underrepresented founders who often feel invisible in Silicon Valley.
The memoir has gained recognition as one of the top online business startup books, reaching the number one spot in multiple business categories on Amazon, including starting a business. It achieved bestseller status in the United States, Mexico, Colombia, and the Dominican Republic.
"The Underdog Founder" outlines seven key principles that provide underdog founders with a significant advantage over others when it comes to succeeding in Silicon Valley. The book covers subjects such as unwritten rules of entrepreneurship for people of color, best practices for starting a business, managing entrepreneur psychology, building a startup roadmap, and effective strategies for raising venture capital.
De La Cruz, having experienced the unique challenges faced by underrepresented founders firsthand, aims to offer a definitive guide to help readers navigate their entrepreneurial journey and achieve success in the startup world.
For more information, visit www.edriziodelacruz.com.
“The Underdog Founder” surpassed Zero to One as the #1 best-selling book about startups in the world.
United States - October 11, 2023 /MarketersMEDIA/ —
Ex-Y Combinator Visiting Partner, Edrizio De La Cruz, shares his odyssey from selling guavas in a Dominican barrio to selling his startup to Mastercard. The book aims to be the startup playbook for the underrepresented founders who feel unseen in Silicon Valley.
“Brutally candid…the most powerful book I’ve read on how to succeed as an underrepresented founder” – Michael Seibel, Y – Combinator.
The entrepreneurship memoir has become one of the best online business startup books, surpassing iconic startup books such as Zero to One and The Lean Startup to become the #1 book about starting a business, along with six other related top business categories, on Amazon. It reached #1 bestseller in the U.S., Mexico, Colombia, and the Dominican Republic.
In the book, De La Cruz highlights seven key principles to give any underdog founder a disproportionate advantage over others in how to win big in Silicon Valley. It has quickly become one of the best startup books, and it includes unwritten rules of entrepreneurship for people of color, best practices on starting a business, how to manage entrepreneur psychology, how to build a startup roadmap, and how to and how not to raise venture capital.
“I read a lot of books about entrepreneurship, but I never read one written for and by an underrepresented founder. We walk a unique path, riddled with landmines and special challenges, but if you don’t know how to navigate that journey, then you've lost the race even before starting it. I spent 10 years as a founder and experienced all of this myself. The book aims to be that definitive guide to help you navigate that journey and win big in the startup game.”
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